The Business Case For Modern Master Data Management.

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High quality data is a critical requirement when operating a business. In theory, there should be no good reason why business leaders would raise objections to projects that provide access to high quality data that delivers business insight. In today’s highly competitive and digitally driven business environment, high quality data is a prerequisite to seizing growth opportunities and driving operational efficiencies. This is borne out by the 82% of business leaders who strongly believe that data helps create a strategic advantage in strengthening their level of customer trust as well as their bottom lines.

Yet many companies remain reluctant to commit to Master Data Management (MDM) initiatives, despite the fact that they recognise they have a problem when it comes to reliable, actionable data. In fact, according to a recent article by KPMG, 56 percent of CEOs have concerns regarding the integrity of their data. So why the hesitancy when it comes to MDM?

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One major cause is that there are a significant number of technical and business leaders who will have embarked on MDM projects before, only to have been met by failure and frustration. Gartner estimates that close to 85 percent of big data projects fail – a frighteningly high proportion – and anyone who has been burnt by the big data promise may be understandably reluctant to tread that path again.

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The ability to effectively harness data across your diverse systems can be challenging. Talk to the experts at Ascention to learn how to establish a single trusted master view of your data. 

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ABOUT ASCENTION

As the market leader in CLEAN Data, Ascention are the experts in Data Strategy, Management, Culture and Sustainment.

                                                                

Ascention’s mission is built on the foundational stance that data is a language and the growing importance of data attestation. Ascention has developed proven methodology for Turning Data into Profit for our clients.

                                                                

Our reputation is built on driving quality outcome-based solutions for clients’ complex projects through our knowledge and experience in delivering programs across data governance, data literacy and data disciplines.

                                                                

Ascention’s credentials have been forged through its successes with a range of enterprise level clients as well as federal and state government organisations.

                                                                

When your organisation works with the team at Ascention, they will unlock the value of your organisation’s data assets; engage your teams with training and support, and drive achievement of targets by partnering with you – turning data into profit.

                                                                

Learn more about Ascention by visiting our website https://ascention.com/

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